Transferring the results of business cases awards initiative to business and engineering schools
Robert W. Campbell Award
Background
It appears to be a major challenge to get business schools to cover OSH. For example, a study published by UK’s Health and Safety Executive (HSE) established a very limited coverage of occupational safety and health (OSH) in full-time Masters of Business Administration (MBA) courses in a sample of UK business schools (HSE 2007). The study found that the explicit occupational health and safety content of the eight MBAs was either non-existent or very limited. Many schools commented that there was a lack of well-documented and suitably-presented case studies appropriate for MBA teaching. The report suggested that the only practicable way to encourage consideration of OSH in MBA programmes would be the development of high-quality case study materials that meet the needs of business schools. The problem is that there has been a lack of solid case studies examining the role OSH plays in corporate performance. The situation has been the similar in the US, and in 2004 the National Safety Council (NSC) introduced the Robert W. Campbell Award for business excellence in integrating OSH into overall business operations to support the provision of suitable case materials.
Aims and Objectives
The overall goal is that students should enter their profession embracing the values of safety, health and environmental (SHE) issues to businesses, to workforce and to the world around us. The project has sought to:
- integrate SHE management into business and engineering school curricula so that future generations of business leaders gain a deeper understanding and appreciation of the intrinsic value of SHE management to overall business success, internalising the value of SHE in business operations and practicing it in their professional lives.
- provide resources in the form of solid case studies examining the role that SHE plays in corporate performance that will be acceptable for teaching on business course and engineering course curricula;
- use an award scheme for business excellence cases that demonstrate health and safety and economic productivity as an integral part of business performance to provide the real case examples;
- promote partnerships with business schools and cooperation with professors so that the SHE messages can be internalised and to foster the sharing of success stories;
- encourage professors/lecturers to use the cases and obtaining reports from the students about the cases and to encourage professors to share the cases;
Target groups include professors, lecturers, business educators, other education professionals, students, and those who design and deliver educational programmes among others.
Robert W. Campbell Award
The international Robert W. Campbell Award for business excellence recognises companies that have successfully integrated health, safety and environmental management into their overall business operations. Launched in 2004 by the NSC and the ExxonMobil Corp. (via ExxonMobil Foundation), the Award is supported by a network of international partners interested in validating the efforts of businesses and fostering a spirit of cooperation around the globe. By recognising those companies dedicated to safety, health and environmental efforts – and sharing their successes – the Campbell Award strives to impact the way workplaces integrate safety and health into their business functions.
Working with universities
Award-winning submittals are converted to business case studies for integration into business and engineering school curricula so that future generations of business leaders gain a deeper understanding and appreciation of the intrinsic value of SHE management to overall business success.
The NSC has carried out activities to encourage business and engineering schools to use the cases. They work with professors, communicating with them to convince them of the value and importance of building OSH businesses cases into their programme. In addition to encouraging professors to use the cases, the NSC aims to get them to provide the NSC with the students’ reports about the cases and to encourage professors to share the cases. Some professors have sent student reports.
More information on the Campbell Award: www.campbellaward.org
Contact information:
Dr. Mei-Li Lin, Director, Research and Statistics,
US National Safety Council
1121 Spring Lake Drive
Itasca, IL 60143-3201
+1 630 775 2283
Departmental extension 2326
fax +1 630 285-1315
linm@nsc.org info@nsc.org
Web: www.nsc.org/ www.campbellaward.org
It appears to be a major challenge to get business schools to cover OSH. For example, a study published by UK’s Health and Safety Executive (HSE) established a very limited coverage of occupational safety and health (OSH) in full-time Masters of Business Administration (MBA) courses in a sample of UK business schools (HSE 2007). The study found that the explicit occupational health and safety content of the eight MBAs was either non-existent or very limited. Many schools commented that there was a lack of well-documented and suitably-presented case studies appropriate for MBA teaching. The report suggested that the only practicable way to encourage consideration of OSH in MBA programmes would be the development of high-quality case study materials that meet the needs of business schools. The problem is that there has been a lack of solid case studies examining the role OSH plays in corporate performance. The situation has been the similar in the US, and in 2004 the National Safety Council (NSC) introduced the Robert W. Campbell Award for business excellence in integrating OSH into overall business operations to support the provision of suitable case materials.Aims and Objectives
The overall goal is that students should enter their profession embracing the values of safety, health and environmental (SHE) issues to businesses, to workforce and to the world around us. The project has sought to:
- integrate SHE management into business and engineering school curricula so that future generations of business leaders gain a deeper understanding and appreciation of the intrinsic value of SHE management to overall business success, internalising the value of SHE in business operations and practicing it in their professional lives.
- provide resources in the form of solid case studies examining the role that SHE plays in corporate performance that will be acceptable for teaching on business course and engineering course curricula;
- use an award scheme for business excellence cases that demonstrate health and safety and economic productivity as an integral part of business performance to provide the real case examples;
- promote partnerships with business schools and cooperation with professors so that the SHE messages can be internalised and to foster the sharing of success stories;
- encourage professors/lecturers to use the cases and obtaining reports from the students about the cases and to encourage professors to share the cases;
Target groups include professors, lecturers, business educators, other education professionals, students, and those who design and deliver educational programmes among others.
Robert W. Campbell Award
The international Robert W. Campbell Award for business excellence recognises companies that have successfully integrated health, safety and environmental management into their overall business operations. Launched in 2004 by the NSC and the ExxonMobil Corp. (via ExxonMobil Foundation), the Award is supported by a network of international partners interested in validating the efforts of businesses and fostering a spirit of cooperation around the globe. By recognising those companies dedicated to safety, health and environmental efforts – and sharing their successes – the Campbell Award strives to impact the way workplaces integrate safety and health into their business functions.Working with universities
Award-winning submittals are converted to business case studies for integration into business and engineering school curricula so that future generations of business leaders gain a deeper understanding and appreciation of the intrinsic value of SHE management to overall business success.
The NSC has carried out activities to encourage business and engineering schools to use the cases. They work with professors, communicating with them to convince them of the value and importance of building OSH businesses cases into their programme. In addition to encouraging professors to use the cases, the NSC aims to get them to provide the NSC with the students’ reports about the cases and to encourage professors to share the cases. Some professors have sent student reports.
More information on the Campbell Award: www.campbellaward.org
Contact information:
Dr. Mei-Li Lin, Director, Research and Statistics,
US National Safety Council
1121 Spring Lake Drive
Itasca, IL 60143-3201
+1 630 775 2283 Departmental extension 2326
fax +1 630 285-1315
linm@nsc.org info@nsc.org Web: www.nsc.org/ www.campbellaward.org
